A recent report by Ernst & Young detailed privacy’s increasing effect on businesses in the new year. The report highlights three primary categories that the firm predicts will shape the new privacy era: governance, technology and regulation. In the past 15 years, privacy regulations have had to evolve quickly to address operational and lifestyle changes that technology has brought forth. Privacy regulators are doing everything they can to keep up, but as technology’s evolution accelerates, regulators continue to fall behind. Cyber attacks, inappropriate online etiquette and the oversharing of personal information – these are just a few of the issues organizations need to navigate and regulate not only internally, but also on behalf of consumers who may not know better. The report calls on organizations and regulators to work together to shape privacy within the digital landscape and to appreciate the governance role they must play in safeguarding personal information.